

Fund-raising
籌募工作
籌募工作的目的是募集善款以維持
東華三院的免費醫療服務、推行各項服
務擴展計劃及補助其他本院服務,並透過
公關宣傳活動提高機構形象,以吸納更多善
長支持各項籌款活動。
東華三院是本港歷史最悠久及規模最龐大的慈善
機構,每年均會舉辦多項籌款活動及募捐計劃以籌募
龐大的經費,實踐其服務社會的承諾。
The objective of fund-raising endeavours is to solicit donations
to finance TWGHs’ free medical services and various development
projects, and to subsidise other services. Public relations initiatives are
often launched at the same time to enhance the corporate image and
secure greater support from well-wishers for TWGHs’ various fund-raising
activities.
As the largest charitable organisation with the longest history in Hong Kong,
TWGHs organises a number of fund-raising events and appeal campaigns each
year to raise a colossal amount of funds required to fulfil its pledges to serve the
community.
$
408
million
總籌款金額
Total Donation Raised